Join our AMA Columbus workshop: Marketing Matters
Regardless of industry or size, marketing is a critical component of business success. As business evolves, your marketing or creative team must align with and help achieve business goals.
Do you have the right roles to deliver on future business goals? How do you know? Are you sure? This interactive workshop will take you through a process to identify the marketing or creative positions your business needs in the future and start building that team today.
Ideal for the Marketing Leader or Business Owner of a small to medium-sized business, in any industry, with an internal marketing or creative function or looking to build one. This will be interactive, combining presentation of topics and concepts mixed with exercises and worksheets to help attendees create the right plan for their own business and team.
Attendees should bring the following: Current Vision, Mission and 3-5 Year Goals for their business, and current Marketing or Creative team organizational chart. All other materials will be provided.
Speaker: Kristen Harris - Portfolio Creative
Kristen doesn’t just work with creative people, she is one, too. Thirteen years as a designer, art director and creative manager for corporate marketing departments gave her an eye for talent and a passion for working with creative people. After years of wishing there was a better way to connect with creative people for projects or positions, she and Catherine decided to fill that need themselves.
Kristen is a Certified Staffing Professional with the American Staffing Association and serves on the ASA National Board of Directors. She supports local creative and business communities through work with organizations like CSCA, CCAD and EO Columbus. Free time is filled with dog walks at Whetstone Park, reading, cooking, yoga, and a variety of crafty pursuits.